For real estate developers and builders
Give your sales team their time back to sell.
Graft is an AI operations layer that handles buyer updates, paperwork status, and handover snags automatically โ so your sales team spends its time closing deals, over WhatsApp.
Currently onboarding a small number of design-partner developers.
Why this matters to your bottom line
Your best salespeople shouldn't be stuck answering yesterday's questions.
During possession, your sales team spends its day fielding the same buyer questions instead of closing your next project. And a complaint that gets lost in the noise doesn't just annoy one buyer โ it becomes the bad review that costs you the next ten.
Today: two salespeople lose half their day to repeat buyer calls during a possession delay.
With Graft: that time goes back to new bookings โ the work that actually brings in revenue โ while buyers still get answered fast.
Sound familiar?
And here's what causes it, every single day.
One delay, forty-one phone calls
A possession date slips, and every buyer wants to know why, right now.
Paperwork status, asked daily
Disbursement letters, NOCs, allotment letters โ buyers ask because nobody's told them where things stand.
Handover snags, scattered across calls
A cracked tile, a faulty lock โ reported to whoever picks up the phone, tracked nowhere.
No record of what was promised
When did you say the parking spot was confirmed, and to whom?
How it works
Nothing new to install. It just runs on the channel you already use.
Buyer reports it
A question, a delay complaint, a snag โ on the same WhatsApp thread they already use.
Graft triages it
Checks for duplicates across buyers, and groups by what's actually being asked.
Your team approves the update
Nothing goes out to buyers without your sign-off.
Every affected buyer hears back
One broadcast, not a hundred calls.
What Graft actually does
Not a buyer portal. An operations layer.
Buyer-message deduplication
Forty-one messages about the same delay become one update to draft, not forty-one replies.
Proactive milestone updates
Buyers hear about a change the moment it's confirmed, not when they call to ask.
Handover snag-list tracking
Defects reported at possession, routed to the right contractor, tracked to close.
Contractor coordination, confirmed by your team
Graft drafts the contractor message and a proposed fix date โ your team confirms the real details before it's logged and buyers are notified.
Answers from your own agreement
"What does my agreement say about parking?" answered straight from that buyer's documents.
Full project communication record
Every update, every promise, logged โ useful the day someone asks who said what.
There's more
Other ways this grows your business.
Protects your next launch
Fewer bad reviews and RERA complaints on this project directly affects how easily the next one sells.
Faster cash flow at handover
Quicker snag resolution means faster possession sign-off, instead of buyer payments held up in disputes.
Legal protection
A documented communication trail is real protection in a RERA dispute.
A sales differentiator
Transparent, tracked buyer communication is something you can market to buyers on your next project.
Why Graft
Built on trust, not just AI.
Every action Graft takes is logged, auditable, and gated by role โ nothing gets written to your records without a clear trail of who approved what. It's not a chatbot guessing at replies. It's an operations layer built the way software that touches real decisions should be.
Full audit trail
Every update, message, and contractor contact is logged โ nothing disappears into a call log.
Role-based approvals
Sensitive actions can require sign-off before anything happens โ your call, per action.
Human-in-the-loop
Anything uncertain gets escalated to a person, not guessed at with confidence.
Let's run a pilot.
We're working with a small number of developers to get this right. If your sales desk is doing the job of a call center instead of selling, let's talk.